Updated September 20, 2023
Product performance analysis adds more product analysis features to any Shopify merchants possession. With product performance analysis you can look at your product sales from a more holistic point of view. This is especially popular in businesses with lots of product variants, sizes and colors.
If wished you can hit the product title name for a more in depth product analysis.
How to use the Product Performance Analysis?
Product performance analysis is used looking at product sales from a wide spectrum perspective. In order to create the performance rank we analyze your units sold, sales value, amount of returned items and return percentage. This gives you often a more realistic view on your actual star products.
We also support this with presenting cart abandonment rate for all the displayed products.
This type of analysis is very useful especially in businesses with heavy returns and/or businesses with lots of regular new category product launches.