Resource Center
Resource Center offers you quick and easy access to Ellis resources. Whether you’re looking for dashboard guides, how-to articles, or recent blogs, you’ll find it all right here.
Blogs & Articles
Unlock Hidden Profit: Optimize Slow-Moving Stock with Ellis
In the fast-paced world of eCommerce, every product in your inventory should be working hard for you. But what happens when some of those products start gathering dust? Slow-moving stock...
The Importance of GM1, GM2, and GM3 in eCommerce: What Merchants Should Consider on Shopify
Running a successful eCommerce business on Shopify involves more than just setting up an attractive storefront. To ensure profitability and sustainable growth, merchants must focus on key financial metrics: GM1,...
RFM Analysis Benefits
RFM analysis is a widely used approach that transforms data into strategic insights, driving intelligent marketing decisions and building strong customer relationships. Ellis RFM analysis helps you easily build effective growth strategies without needing to delve into detailed customer segment building.
5 Tips for Elevating Email Marketing with Ellis
This blog post dives into actionable tips for utilising Ellis Shopify ecommerce analytics to refine your email marketing efforts, aiming to boost your store's conversion rates and profitability. Here are...
Chief Evangelist's Tips: Advanced Analytics for Shopify Markets
Woolman's Ellis, a leading Direct-to-Consumer (D2C) operating system, now enhances Shopify Markets with comprehensive analytics solutions, meeting the demands of brands and retailers for specialised Shopify Plus analytics. The primary...
Introducing Shopify Markets Support: Multistore Data Made Easy
Shopify Markets has been a game-changer in enabling multimarket storefronts building easier than ever before, allowing merchants to create tailored shopping experiences for customers in various regions and countries. Now,...
Renewed Subscriptions Analysis Released
Today, we are excited to announce a major enhancement to our Ellis Shopify analytics offering—a fully renewed Subscriptions Dashboard in partnership with the leading subscription service provider, Recharge Payments.
Optimise Shopify eCommerce Store Performance with Ellis
In a highly competitive eCommerce landscape, success depends on multiple factors. In addition to great products, the right pricing, and excellent customer service, you must have an appealing design, great...
7 Best Data Analytics Tools for Business Intelligence in 2023
As the volume and complexity of data continue to grow in today's business landscape, understanding big data has become increasingly challenging. With the vast amounts of scattered data, it can...
Conscious Purchasing and E-commerce Sustainability: Why Data Matters
The discussion around sustainability in e-commerce has long focused on topics such as packaging materials or logistics emissions. Yes, packaging materials are both a choice and an expense, and the...
Release Notes & Updates
Ellis Summer 2024 Feature Release
We're thrilled to announce Ellis Summer 2024 release with updates to the Ellis Customer Segmentation and Point of Sales (PoS) dashboards. These enhancements are crafted to help you better understand...
Ellis April 2024 Feature Release
April 2024 most important new Ellis features include: 🤖 AI-Driven Refund Classification📊 Advanced RFM Segment Filtering🔍 Enhanced Marketing Dashboards AI-Classified Refund Reasons Ellis now classifies refunded products with best-in-class generative AI....
Ellis March 2024 Feature Release
March 2024 updates focuses on new features requested by Ellis users. The most important new Ellis features include: 📊 Restructured Sales Dashboard 📈 Product Analysis Enhancements 🎯 New Customer Segmentation...
Ellis February 2024 Feature Release
Announcing updates to Ellis also in February 2024. The most important new Ellis features include: 📈 Short & Long-Term ABC Analysis 🔧 More KPIs on the Overview Dashboard 🎖️ Activate Registered, But Non-Purchased Loyalty...
Ellis January 2024 Feature Release
We're thrilled to announce some major updates to the Ellis platform also in January 2024. The most important new Ellis features include: 📦 Introducing Free Shipping Threshold Analysis 📈 Build Profit-Based...
Ellis December 2023 Feature Release
We are delighted to release new Ellis features in the December. The most important new Ellis features include: Advanced Shopify Markets Comparisons Our unique multi-store Shopify Markets support has received...
Ellis November 2023 Feature Release
We are delighted to release new Ellis features in the November. The most important new Ellis features include: Analyse Profits with Income Statements Introducing major update on ecommerce profitability analysis with...